Tag: marketing

How Sharing Paves the Way for EV Driving

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From peer-to-peer marketing to a charging network, sharing is paving the way for electric vehicles. Read more »

Survey Finds Trust is #1 Barrier to Sharing

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The release of two studies on the market potential of collaborative consumption in short succession suggests that sharing economy's growth is accelerating. Read more »

Winning the Story Wars: The Myth Gap

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In this excerpt from his new book, Jonah Sachs argues that society lacks stories offering meaning, and tracks the rise of the marketer as mythmaker. Read more »

Expanding the Sharing Market to Aid Economy & Planet

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Sharing products instead of just selling more of them is better for the planet. But how can these sharing economy services spread? Appealing to consumers' self-interests is part of the answer and can help to broaden the market. Read more »

Retailers Offer Extra Space To Coworking Community

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Non-coworking businesses are getting in on the action by offering (and in some cases creating) extra space to mobile workers at no charge. Read more »
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 Building Youth and Student Power for a New Economy

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